Don’t people feel guilty for wasting all that gas? For driving giant SUVs with only one person in them? For pumping pollution in the air? For creating a health risk to themselves and everyone else? Of course they don’t. But after they read this ad, they had a change of heart.

They started carpooling every day. Now the air is crystal clear, little bluebirds sing, and traffic moves fast and smooth regardless of what time of day you’re on the road.

Yes, this ad was just that good.

And then I woke up.