EPSON

Epson wanted to use their spokesperson, Shaq, to let people know their EcoTank printers were mighty popular and flying off the shelves. And if they wanted one, now was the time to get moving. Clearly a big idea (sorry).

Anyone who’s ever seen Shaq knows he has a big, irresistible personality. And he isn’t afraid to use it.

I wrote these three spots. But he Shaq-ified them.

EPSON SOCIAL